Solid Affiliate is the “Native” solution to partnership management. I prefer this over SaaS platforms like Impact or CJ Affiliate because it keeps the data sovereign. The entire affiliate database, referral logs, and payout history live directly within the client’s WordPress database.

This architecture eliminates the need for complex tracking pixels and third-party cookies that are increasingly blocked by browsers. It integrates directly with the WooCommerce order flow. It allows me to build a completely custom affiliate portal that matches the brand’s theme perfectly. It is the professional choice for businesses that want to own their network rather than rent it.