The Stack

A precision instrument for database hygiene. I use it to surgically prune orphaned metadata and structural decay to keep queries fast.

Lightweight e-commerce checkout engine that eliminates database bloat common in standard WooCommerce setups.

The native affiliate engine. It manages referrals and payouts directly within the WordPress database, ensuring total data ownership and seamless integration.

The modular commerce toolkit. It adds essential retail features like swatches and wishlists while allowing me to disable unused modules for speed.

The holistic hygiene tool. It consolidates caching, security, and optimisation into one lightweight plugin to reduce code bloat and conflicts.

The CSS architecture engine. I use it to define global variables for colour and spacing, ensuring a scalable, token-based design system across the site.

The real-time transformation engine. It automatically converts and scales images at the Edge, serving WebP or AVIF based on the user’s specific device capabilities.

The dynamic application ecosystem. I use the full suite to build complex booking, filtering, and commerce systems within a unified, stable codebase.

The server-side compressor. It acts as a gatekeeper for the media library, stripping metadata and compressing assets upon upload to keep storage footprints efficient.

The holistic performance accelerator. It intelligently delays scripts and generates critical CSS to eliminate blocking time and guarantee perfect speed scores.

The self-hosted social infrastructure. It replaces external SaaS communities, keeping user data and engagement logic securely within the WordPress ecosystem.

The intelligent data ingestion engine. I use it to route complex data flows, process payments, and trigger automations instantly upon submission.

The surgical performance tuner. I use its Script Manager to disable unused scripts on a per-page basis, keeping the site lean and fast.

The lightweight multilingual standard. I use it to manage multi-language content within the native WordPress taxonomy for maximum performance and structural compatibility.

The dynamic query framework. I use it to build complex, AJAX-powered post grids and archives directly within the native block editor.

The database performance indexer. I use it to optimise queries and add indexes, ensuring that sites with millions of products remain lightning fast.

The professional SEO optimiser. It provides comprehensive on-page controls and schema management without the bloat or intrusive marketing of traditional plugins.

The API-driven asset optimiser. It automates image compression and next-gen format delivery to ensure the smallest possible payload without losing visual quality.

The static site architect. It converts dynamic WordPress sites into lightning-fast static HTML, eliminating database vulnerabilities and server-side lag.

The visual consistency engine. It automatically resizes and pads images to uniform dimensions, ensuring a perfectly aligned and professional UI across the site.

The intelligent lead funnel. I use it to build complex, branching quizzes that segment audiences and capture high-quality data through interactive experiences.

The Gutenberg extension framework. I use it to add advanced layout controls and conditional visibility logic while keeping the site’s code footprint minimal.

A total visual development environment. It bypasses the theme system entirely, offering absolute atomic control and bloat-free DOM architecture for purists.

The responsive data renderer. It handles massive datasets and turns them into searchable, sortable, mobile-friendly tables instantly.

The Webflow-style motion engine. It brings high-fidelity, visual animation controls to Bricks Builder, allowing for Framer-like interactions without code.

The modular data framework. I use its lightweight architecture to define custom fields and post types without code bloat.

The authentication gatekeeper. It enforces strict password policies and limits login attempts to secure the system against brute-force attacks.

A feature-rich and lightweight block editor plugin enhancing the WordPress Gutenberg experience with advanced blocks and customization options.

The surgical recovery tool. It allows for granular restoration of specific files or tables without rolling back the entire site.

The bridge between design and content. It converts Bricks templates into native blocks, preventing clients from breaking layouts while editing.

The digital librarian. It adds folder structures to the media library, ensuring assets are organised, findable, and manageable at scale.

The visual GSAP timeline. It creates complex, high-performance animations and scroll sequences without writing a single line of JavaScript.

Automated content distribution. It handles the scheduling and broadcasting of posts to social networks, keeping the publishing workflow entirely inside WordPress.

The self-hosted automation engine. I use it to connect WordPress to CRMs and external apps, replacing Zapier to keep data logic internal and secure.

The lightweight firewall. It inspects traffic patterns and drops malicious requests (like SQL injection) before they touch the database or slow down the server.

A behavioural trap for bad bots. It uses hidden honeypots to identify and block malicious scrapers instantly, saving bandwidth and server resources.

The engineered component library. I use it for complex, accessible UI elements like sliders and modals that integrate perfectly with dynamic data sources.

The industry standard for structured data architecture. I use it to decouple content from design, transforming WordPress into a true relational CMS.

The ultimate tool for stack consolidation. I use it to replace dozens of single-use plugins with one lightweight, modular framework.

A forensic instrument for database hygiene. I utilise it to surgically prune orphaned metadata and reduce autoloaded bloat for maximum query speed.

A workflow accelerator for Bricks Builder. It enforces strict variable management and atomic design systems, turning the builder into a professional IDE.

The developer’s toolkit for Bricks Builder. It integrates professional GSAP animations and advanced logic, transforming the builder into a robust application environment.

The geospatial intelligence engine. I use it to build complex store locators and data-rich maps with clustering and polygon overlays.

The universal data pipeline. I use it to migrate complex datasets, sync with external ERPs, and handle bulk updates for WooCommerce and ACF.

The bulk operations command centre. It turns the database into a spreadsheet, allowing for mass editing of thousands of items instantly.

The faceted search engine. I use it to build instant, AJAX-powered filtering systems that allow users to navigate complex catalogues easily.

The invisible spam shield. It uses Honeypot technology to block bots across all forms without using annoying CAPTCHAs that lower conversion rates.

The dashboard curator. It hides unnecessary menus and clutter, creating a focused, white-label interface that prevents clients from breaking the site.

The Tailwind CSS compiler. It integrates utility-first CSS into WordPress, compiling zero-bloat stylesheets for rapid, consistent UI development.

The enterprise translation standard. I use it to translate complex data structures and custom fields, ensuring total multilingual architecture and SEO.

My cloud code repository. It manages and syncs custom snippets across all client sites, executing logic only where needed to save resources.

The AOV maximiser. I use its campaign logic to inject upsells, cross-sells, and order bumps directly into the checkout flow to increase cart value.

The retail display engine. It replaces standard product loops with high-conversion grids, sliders, and layouts to showcase inventory effectively.